1. Introduction

Welcome to Da'Slippers ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website daslippers.com.

Please read this policy carefully. By using our website, you consent to the practices described herein. If you do not agree with the terms of this policy, please do not access the site.

2. Information We Collect

We collect information that you provide directly to us and automatically when you use our site.

A. Information You Provide Directly:

• Personal Identifiers: When you create an account, place an order, or contact customer support, we collect your name, email address, shipping address, and phone number.
• Commercial Information: We maintain a record of your order history.
• Payment Information: We do not store your credit card or bank account details. All payments are processed securely through our third-party payment processors (e.g., PayPal, Stripe). These processors collect your payment information under their own privacy policies.

B. Information Collected Automatically:

• Technical Data: We automatically collect information about your device and browsing actions, including your IP address, browser type, operating system, and referring URLs.
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies (including TikTok Pixel and Facebook Pixel) to collect information about your interactions with our site, such as the pages you visit and the items you view. For more detailed information, please see our Cookie Policy and Section 5 below.

3. How We Use Your Information & Our Legal Basis (GDPR)

We use your information for the following purposes and based on the following legal grounds:

Purpose of Use

Legal Basis (GDPR)

To process, fulfill, and ship your orders; manage your account; and send transaction confirmations.

Performance of a Contract

To send you marketing and promotional communications (if you have opted-in).

Consent

To personalize your experience on our site, analyze website traffic, and improve our website, products, and customer service.

Legitimate Interests

To deliver targeted advertising via platforms like TikTok and Facebook.

Consent (where required by law)

To comply with legal and financial reporting obligations (e.g., tax records).

Legal Obligation

4. How We Share Your Information

We may share your personal information with trusted third parties in the following circumstances:

• Service Providers: We share data with companies that provide services on our behalf, such as:
• Shipping Providers (e.g., USPS, FedEx) to deliver your orders.
• Payment Processors (e.g., PayPal) to securely process transactions.
• Email Service Providers (e.g., Mailchimp) to manage newsletters.
• Analytics Providers to help us understand website usage.
• Marketing Partners: We share limited data (like your email address in a hashed format) with platforms like TikTok and Facebook to serve you with relevant ads on their platforms. This is based on your consent where required.
• Legal Obligations: We may disclose information if required to do so by law or in response to a valid legal request.

We do not sell your personal information to third parties for their own marketing purposes.

5. Cookies and Tracking Technologies

We use cookies and similar technologies for the purposes outlined in Section 3.

• Your Control & Consent: When you first visit our site, you will be presented with a cookie consent banner that allows you to accept or reject non-essential cookies (such as those used for advertising and analytics). You can change your preferences at any time by visiting the Cookie Preferences link in our website footer.
• Browser Settings: You can also control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of the site.

For a complete list of the cookies we use and their purposes, please see our Cookie Policy.

6. International Data Transfers

Your personal information may be processed in countries outside of your own, including the United States, where our service providers (like TikTok and Facebook) are located. We ensure that appropriate safeguards are in place to protect your data, such as relying on the European Commission's Adequacy Decisions or Standard Contractual Clauses with our partners.

7. Your Data Rights

Depending on your location, you may have the following rights regarding your personal data:

• Right of Access: To request a copy of the personal information we hold about you.
• Right to Rectification: To correct inaccurate or incomplete information.
• Right to Erasure ("Right to be Forgotten"): To request the deletion of your personal information.
• Right to Restrict Processing: To request we temporarily or permanently stop processing some of your data.
• Right to Data Portability: To request a transfer of your data to another service.
• Right to Object: To object to processing based on our legitimate interests.
• Right to Withdraw Consent: To withdraw your consent for marketing at any time.

How to Exercise Your Rights: You can exercise these rights by contacting us at support@daslippers.com. We will respond to your request within 30 days. For your protection, we may need to verify your identity before processing your request. You can also update your account information and marketing preferences directly through your account settings on our site.

8. Data Security

We implement a variety of technical and organizational security measures designed to protect your personal information. These include SSL/TLS encryption for data in transit, secure servers for data at rest, and strict access controls. While we strive to use commercially acceptable means to protect your data, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee its absolute security.

9. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this policy, or as required to comply with our legal obligations, resolve disputes, and enforce our agreements.

• Account Data: Retained for as long as your account is active.
• Order Information: Retained for a minimum of 7 years for tax and accounting purposes.
• Marketing Data: Retained until you withdraw your consent or unsubscribe.

10. Children's Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with information, please contact us so we can delete it.

11. "Do Not Track" Signals

Our website does not currently respond to "Do Not Track" (DNT) signals from web browsers. You can manage your tracking preferences through the cookie consent tools and browser settings we provide.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date at the top of this page. We will notify you of any material changes by posting the new policy on our site and/or sending an email notification. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

Email: support@daslippers.com
Website: daslippers.com